BEIJING, Jan. X /PRNewswire-Asia/ -- China's largest corporate announcement distribution service and media targeting services provider, PR Newswire Asia, the Asia branch of PR Newswire, announces that it was awarded Best Overseas Media Organization at the China Enterprise Marketing Innovation Awards, an event organized by "Sales & Marketing" magazine with the participation of China's most prominent media organizations including CCTV, Phoenix TV, Sina.com and several others. The award ceremony was held Dec. 12, 2008 in Beijing. 

   For six consecutive years, the China Enterprise Marketing Innovation Awards have recognized sales and marketing achievements among enterprises in China. 25 Chinese and overseas enterprises received the award this year, covering a wide variety of business sectors including automotive, medical, textile, food, manufacturing, and new industries such as the Internet and new media. The awards highlight the pursuit of professional standards in providing quality sales and marketing service, and go through a strict qualification process by industry experts and the users of these services.

   Since entering China in 2002, PRN Asia has offered new modes of communication through its corporate news distribution service, assisting companies and organizations in delivering their news releases to the media, individual and institutional investors, and the general public worldwide with clipping, monitoring, measurement and media intelligence services. PR Newswire Asia is now in a leading position in China's communications industry. Utilizing a global network of 170 countries and regions as well as 24,000 media organizations, PR Newswire Asia assists thousands of enterprises and institutions in China in promoting their brands overseas and strengthening their investor relations efforts with both institutions and the general public. 

    PR Newswire Asia meets the communications needs of China's enterprises and business environment with its progressive distribution channel. Its localized media network, backed by a professional media team and self-developed platform, aids the media in channelling and reporting corporate news. Following the launch of their corporate news photo service in 2007, PR Newswire Asia has introduced its North American and European multi-media distribution service (MNR) to China, in which organizations simultaneously deliver their videos, images, and text content in the web2.0 environment. Last year, PR Newswire Asia realized distribution in html format, which allows editors and journalists in China to capture logos, images, captions, and thumbnails of videos more directly via email. This series of new services marks the coming of the multi-media age in which companies and organizations can make use of different formats more flexibly in the web2.0 environment.  

    As the first agency to launch a multi-media distribution service committed to offering the broadest electronic distribution network in China and in the spirit of the award it has received, PR Newswire Asia will continue to provide the most timely, accurate and effective news distribution service to its clients.

    About PR Newswire Asia

    PR Newswire Asia assists companies and organizations in delivering their announcements to the media, individual and institutional investors, and the general public worldwide, with clipping, monitoring, measurement and media intelligence services. Utilizing PR Newswire's global distribution network, PR Newswire Asia can send clients' announcements to 170 countries in 40 languages. Visit for further information.

    For more information, please contact:

     Robert Zhao

     Tel:   +86-10-58645306

     Email: robert.zhao@prnasia.com

SOURCE  PR Newswire Asia